Technology as Articulation and Assemblage

In the reading Articulation and Assemblage, Slack and Wise challenges us to see beyond technology as merely "things", but rather contingent connection of different elements that form a unity. From that he introduces two important concepts articulation and assemblage in the context of technology. I want to challenge his argument, ask you guys why do you think it is important to view technology more than just pieces of objects? We pay and we get our products, is that not enough?