Friday, 21 October 2016

Deterritorialization and Materialized Technology

The idea of deterritorialization is a concept mentioned by Slack and Wise in which means an artifact is disarticulated from its contingent relations among practices that are associated to the artifact. When new practices are assembled and put into place for the artifact, this is known as reterritorialization. In a global sense, looking at a popular medium such as Facebook, it seems like new practices could keep being added onto the site, but it seems impossible for the massive social media site to become deterroialized. By living in the network society and being perpetually connected as Castells would call it, do you think that this major conglomerate could fall or do you believe that it has become so dominant and materialized that society cannot take this artifact technology itself and make it become dematerialized or obsolete? With the spatial turn in communication studies, it seems that society has overcome barriers to become connected in such a way that wireless infrastructures have gained from society’s actions. The boundaries crossed have made a pivotal movement in society as Networks have recently moved into the digital age. With this happening, it has become the most dominant organizational form of every communicative aspect of human activity and now has become a hegemonic norm. Do you think that this virtually constructed society can be deterritorialized with how much it has grown?



             Above is a link that talks about how society has become a ‘clickbait’ society as when people go online, they keep clicking and clicking and clicking endlessly in a way that consumes them so much that it takes away from their own lives. It seems that reterritorialization keeps taking place with social media because new additions are continually added that bring in millions of new users every year. Is this what Castells would call the network society?

1 comment:

  1. I agree and believe that we have become a ‘clickbait’ society. We can understand and relate to this from Facebook. As we’re scrolling through our Facebook, we see ads and links that take us away from our everyday lives. We get drawn into the attractiveness of a link and click things that we would not have usually, if it were not on our Facebook page, shared by one of our friends.We read irrelevant articles and take Buzzfeed quizzes out of curiosity and boredom, and really because it’s in front of us. This is what Castells would call the network society, because we are able to connect with others through a media outlet, that we wouldn’t normally if it weren’t for it.

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